A view into the ad world

Hello from week 8 of the second Cohort in Durham!

As we wrap up final lectures and head towards our final project weeks, we are taking time to visit local companies. First stop, McKinney.

McKinny is a local advertising agency and one of our neighbors on the American Tobacco Campus. McKinney has national accounts with Sherwin Williams, Samsung, and ESPN, and with local favorites like Big Boss Brewing Company and Counter Culture coffee. They’re also responsible for bringing us the famous Travelocity gnome. Fun fact about McKinney: if you can remember back to the 2011 SuperBowl, they were behind the great twitter campaign around the Stealers “Twerribletowel”.

Our students took a tour of their amazing creative work environment, had the privilege to listen to Jim Russell, the Chief Digital Officer, and speak with some web developers. 

Ad agencies aren’t always first to come to mind when new developers take on the job search. We love to provide our students with examples of the wide range and various job opportunities and industries that are available to them, like the ad agency world. 

Check out photos from our incredible visit: 

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Written on Thursday, November 6th by Jessica Mitsch, Campus Director. 

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The Iron Yard exists to create exceptional growth and mentorship for people, their companies and their ideas through code education and startup accelerators.